THE IMPORTANCE OF CUSTOMER FEEDBACK 2 min read 16th February 2017 By Dom Harding As we are all becoming ever more discerning, collecting customer feedback can be invaluable in helping give your business the edge...
HOW TO AVOID LEADING QUESTIONS 2 min read 31st January 2017 By Dom Harding It might be tempting to influence customers to leave positive feedback or leave high ratings by using leading questions...
WHAT IS NPS? 1 min read 9th December 2016 By Dom Harding NPS is a calculation applied to a 0-10 experience rating question. It measures how happy your customers are with their experience...